If you’re still wondering what should be done in terms of SEO to increase traffic and sales, we suggest you start with keyword research. After all, keyword research and keyword optimization are among the most cost-effective things site owners can do to improve inbound site traffic via search engines.

Having reviewed hundreds of websites, we clearly see that the biggest problem in most cases is the fact that due to lack of proper keyword optimization, the content of those websites leaves search engines puzzled as to what exactly they are seeing. Fixing that issue is guaranteed to give your business the boost it needs to rank up higher in search results.